November 24, 2023
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Ventura’s The Trade Desk to hold $86.2M IPO


Ventura-based digital marketing firm The Trade Desk filed documents Aug. 22 with the Securities and Exchange Commission saying it intends to go public.

The Trade Desk did not say in the early filing with the SEC what it intends to price its stock at. The filing said though the company intends to offer a maximum of $86.2 million in stock.

The company said in the filing it intends to use the proceeds to expand.

“We intend to use a significant portion of the proceeds for general corporate purposes, including working capital, funding the expansion of our business, including expanding our sales and marketing programs, and making investments in our technology and development teams to support the development of new applications and features for, and enhancements of, our platform,” the filing said.

In 2015, The Trade Desk generated $115.8 million in revenue, up 156 percent from the $44.5 million The Trade Desk generated in 2014.

The document is a preliminary prospectus, and did not set the date of the offering.

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