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Ad tracking strategy pays off in $2.3B Conversant deal

By   /  Friday, September 19th, 2014  /  East Ventura County, South Coast, Technology, Top Stories, Tri-County Economy  /  Comments Off on Ad tracking strategy pays off in $2.3B Conversant deal

  It took him two years, but John Giuliani is the man who finally made Conversant ready for a sale. And even though his stake in the Westlake Village-based advertising technology firm’s $2.3 billion cash-and-stock merger with Alliance Data Systems announced Sept. 11 will be worth about $96 million, Giuliani has no plans to cash Read More →

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Conversant to sell for $2.3B, Eucalyptus acquired by HP

By   /  Thursday, September 11th, 2014  /  Latest news, Technology, Top Stories  /  1 Comment

In what could be the region’s biggest-ever day for tech deals, Westlake Village-based Conversant said it will be sold to Dallas-based Alliance Data Systems in a deal valued at $2.3 billion, and Santa Barbara-based Eucalyptus Systems said it will be bought by HP.

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50 Fastest-Growing Companies 2014 announced

By   /  Monday, August 25th, 2014  /  Central Coast, East Ventura County, Latest news, South Coast, Top Stories, Tri-County Economy, West Ventura County  /  Comments Off on 50 Fastest-Growing Companies 2014 announced

Mindbody, ranked No. 11 on the Business Times' 50 Fastest-Growing Companies

Learn more about this year’s featured companies and the Sept. 18 awards event.

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Conversant profits on track, extends buybacks

By   /  Wednesday, August 6th, 2014  /  Earnings, Latest news, Technology, Tri-County Public Companies  /  Comments Off on Conversant profits on track, extends buybacks

Westlake Village-based digital marketing firm Conversant stayed on track with earnings but slightly missed Wall Street’s revenue targets as it committed to returning $150 million more in cash to shareholders through stock buybacks.

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Conversant dials down on new ad strategy

By   /  Friday, February 14th, 2014  /  Banking & Finance, Technology, Top Stories, Tri-County Public Companies  /  Comments Off on Conversant dials down on new ad strategy

Conversant will align all of its business units — including a new SET Media video unit that it acquired for $26 million in cash and $4 million in stock days after its name change — around the goal of direct conversations between advertisers and consumers.

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