April 6, 2024
You are here:  Home  >  Columns  >  Current Article

Dubroff: Lawsuit vs. Google could pave way for Central Coast companies


Back in the 1990s, when a national advertiser wanted to create a network effect, it created a campaign and purchased ads on television, radio and in newspapers at the local, regional and national level. Today, many of those same campaigns are run digitally, with advertisers spending billions of dollars a year on ads purchased through…


    This article is only available to Business Times subscribers
  • Subscribers: or REGISTER for complete digital access.
  • Not a Subscriber? SUBSCRIBE for full access to our weekly newspaper, online edition and Book of Lists.
  • Check the STATUS of your Subscription Account.