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Building a strategic brand voice on social media

By   /  Friday, August 16th, 2019  /  Higher Education, Latest news, Small Business  /  Comments Off on Building a strategic brand voice on social media

By Erika Fischer Social media has evolved as a brand communications tool. What once was a tool for signaling relevance is increasingly a recognized media for brand building. But how can brands be strategically built in our increasingly fragmented media world where boundaries continue to shift? While this is an area just beginning to be Read More →