Align employees with your company culture
By Sumantra Sengupta Over the years, I have had the pleasure of serving a range of organizations from cool startups to the Fortune 100 global giants. Very little of what I learned in business school prepared me for the various mental machinations that I had to perform to align and succeed in these different environments. Read More →
Read More →How pirate tactics built an entrepreneurial ecosystem
By Reneé Rock “It’s better to be a pirate than to join the navy.” When Steve Jobs uttered this phrase, he was speaking to the Mac team, which had become a kind of splinter group with its own identity within Apple. Jobs knew what he was up against at fast-growing Apple and intuitively understood that Read More →
Read More →Clean and safe downtowns require coordinated effort
Dear Editor: Thank you for the excellent piece in the July 21 issue of the Business Times. Santa Barbara and Ventura have much in common, and I enjoy reading your thoughts on our intertwined economies. When I was mayor of Ventura, one of my main goals was to establish the Downtown Ventura Partners, a property-based Read More →
Read More →Time for the Fed to get out of the way
By Gerry Frigon A recent article by Anthony Mirhaydari, published in The Fiscal Times, wonders if the Federal Reserve is about to begin a “war on the rich.” Mirhaydari cites Merrill Lynch Chief Investment Strategist Michael Hartnett, who appears to suggest that such is the case in his call for a “big top” in stocks Read More →
Read More →Residents can learn from international students
By Loredana Carson International students planning to attend colleges and universities in the tri-county area may fear being unwelcome due to media coverage of negative comments, but once they arrive they are generally met with a lack of attention. Students in my classes have expressed dismay to me that they don’t often have the opportunity Read More →
Read More →Housing should be for residents, not tourists
By Anna Marie Gott “The use of residential units as short-term vacation rentals and/or only occupied as second homes poses a housing challenge to the city because these uses decrease available long-term housing opportunities for local residents as well as contribute to the increase in housing costs.” This quote comes directly from the Santa Barbara’s Read More →
Read More →Storytelling can breathe life into your business
By Jodi Hill Marketing is an essential component of starting a small business. However, many entrepreneurs find themselves with a great product or service but little funding and no idea where to start. A familiar term associated with low-cost promotion is grassroots marketing, a process that involves targeting a small niche group of people and Read More →
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