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Nurturing the sole: Heeluxe leverages deals with Deckers, New Balance

By   /  Friday, September 26th, 2014  /  Small Business, South Coast, Top Stories  /  Comments Off on Nurturing the sole: Heeluxe leverages deals with Deckers, New Balance

Four years after launching a shoe insert that failed to bring homerun sales, Geoffrey Gray now has a thriving business in Heeluxe, a Goleta-based research lab for developing high performance footwear for the likes of New Balance, Mizuno and Deckers Brands, the parent company of Teva sandals.

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Heeluxe steps up: Goleta startup inks deals with big names, opens $1M lab

By   /  Friday, February 1st, 2013  /  Features, Small Business  /  Comments Off on Heeluxe steps up: Goleta startup inks deals with big names, opens $1M lab

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