Santa Barbara County tourism industry outlook good
With tourism largely rebounding in the aftermath of the winter’s disasters, Visit Santa Barbara unveiled a new branding campaign on Oct 30, along with optimistic lodging forecasts. Data from CBRE Hotels showed an increase in demand for lodging, even as Santa Barbara County absorbed a 6 percent increase in available rooms as new venues like Read More →
Fess Parker hotel in Santa Barbara upping its game
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Central Coast tourism-generated tax revenue up
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