McKay: Creating brand identity, personality essential
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Requests for proposals overlook value of face-to-face communication
I’ve been in business for more than 30 years and in that time I’ve hired quite a few people. But in all that time, not once, did I hire a person based strictly on their resume and certainly I’ve never hired anyone without having met them first. In every instance, I felt it was important, Read More →
Op/ed: Rose Bowl is the kick-off to résumé season
It is the beginning of the New Year, a day filled with hope, resolutions and football games. The optimistic among us look ahead at 364 upcoming opportunities to have great days and make great things happen.
Getting your name out there: Area PR gurus share their secrets
The Business Times asked two marketing experts for advice on how to thrive in a difficult economy.
