Hoka One One names athletes helping to design, test shoes
Hoka One One, a division of Goleta footwear and apparel maker Deckers Brands, launched a new team that will help design and test its new running and racing shoes.
The Evo Time to Fly team features Ultra Trail du Mont Blanc champion Ludovic Pommeret; Olympic marathoner and ultra-runner Magdalena Boulet; Olympic silver medalist in the 1,500 meters, Leo Manzano; French national champion triathlete Charlotte Morel; champion ultra-runner Sage Canaday; Ironman champion Heather Jackson; and record-setting ultra-runner Jim Walmsley. The team will be managed by Mike McManus, Hoka One One global sports marketing manager, who plans to expand the roster in the near future.
“The EVO Time to Fly team features some of the best international athletes in every discipline of running — road, trail and track,” McManus said in a news release. “We’ve carefully selected athletes that continually challenge the status quo and proudly represent our brand as ambassadors who inspire others.”
Hoka One One is known for its extra-thick midsoles and lightweight running shoes.
• Contact Alex Kacik at akacik@pacbiztimes.com.
