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Building a strategic brand voice on social media

By   /  Friday, August 16th, 2019  /  Education, Latest news, Small Business  /  Comments Off on Building a strategic brand voice on social media

By Erika Fischer Social media has evolved as a brand communications tool. What once was a tool for signaling relevance is increasingly a recognized media for brand building. But how can brands be strategically built in our increasingly fragmented media world where boundaries continue to shift? While this is an area just beginning to be Read More →

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Solvang Chamber of Commerce gets contract to brand and market city

By   /  Thursday, July 19th, 2018  /  Destinations, Latest news, South Coast, Tourism  /  Comments Off on Solvang Chamber of Commerce gets contract to brand and market city

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Morro Bay considers up-market tourism branding

By   /  Friday, April 6th, 2012  /  Central Coast, Top Stories, Tourism  /  Comments Off on Morro Bay considers up-market tourism branding

This article is only available to Business Times subscribers Subscribers: LOG IN or REGISTER for complete digital access. Not a Subscriber? SUBSCRIBE for full access to our weekly newspaper, online edition and Book of Lists. Check the STATUS of your Subscription Account.

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