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Trade Desk unveils new ad platform it calls ‘biggest release ever’

By   /  Wednesday, July 7th, 2021  /  Banking & Finance, Latest news, middle, Technology, Top Stories, Tri-County Economy, Tri-County Public Companies, West Ventura County  /  No Comments

Shares of The Trade Desk rose by as much as 5% on July 7, as the Ventura-based advertising technology company unveiled its new trading platform, Solimar. The Trade Desk closed at $76.56 on July 6 and traded as high as $81.59 on July 7 before closing at $77.65, up 1.5% from the previous closing date. Read More →

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Trade Desk profits from Google’s delay on cookie phaseout

By   /  Thursday, July 1st, 2021  /  Banking & Finance, Latest news, right, Subscriber content, Technology, Top Stories, Tri-County Economy, Tri-County Public Companies, West Ventura County  /  No Comments

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With the cookiepocalypse coming, some analysts see Trade Desk as better bet than Google

By   /  Thursday, June 24th, 2021  /  Banking & Finance, Latest news, Technology, Tri-County Economy, Tri-County Public Companies, West Ventura County  /  No Comments

With the so-called “cookie apocalypse” approaching, analysts are starting to size up the opportunities for large players in digital advertising. And while it may come as no surprise to Business Times readers, a lot of national market analysts like the opportunities in front of The Trade Desk better than those facing Alphabet, parent of digital Read More →

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Trade Desk shares jump after Google says it will keep tracking cookies until 2023

By   /  Thursday, June 24th, 2021  /  Banking & Finance, Latest news, Technology, Top Stories, Top Story, Tri-County Economy, Tri-County Public Companies, West Ventura County  /  No Comments

Google will be delaying its plan to phase out third-party tracking cookies from its Chrome browser until the second half of 2023, the tech giant announced early June 24, a move that gave a big boost to Ventura-based advertising technology company The Trade Desk. Shares of The Trade Desk opened at $66.23 and shot up Read More →

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Trade Desk shares up 5% after split

By   /  Thursday, June 17th, 2021  /  Banking & Finance, Latest news, Technology, Tri-County Economy, Tri-County Public Companies, West Ventura County  /  Comments Off on Trade Desk shares up 5% after split

The Trade Desk’s previously announced 10-for-1 split of its common stock took when the market opened on June 17.  The Ventura advertising technology company’s stock closed at $590.02 on June 16 and, after the stock split, shares opened at $59.14 the next morning. Shares were up about 5% during the first few hours of trading, Read More →

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Trade Desk faces uncertainty in post-pandemic advertising market

By   /  Monday, May 10th, 2021  /  Banking & Finance, Earnings, Latest news, right, Subscriber content, Technology, Top Stories, Tri-County Economy, Tri-County Public Companies, West Ventura County  /  Comments Off on Trade Desk faces uncertainty in post-pandemic advertising market

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Google’s privacy move puts squeeze on The Trade Desk

By   /  Wednesday, March 10th, 2021  /  Banking & Finance, Latest news, middle, Subscriber content, Technology, Top Stories, Tri-County Economy, Tri-County Public Companies, West Ventura County  /  Comments Off on Google’s privacy move puts squeeze on The Trade Desk

This article is only available to Business Times subscribers Subscribers: LOG IN or REGISTER for complete digital access. Not a Subscriber? SUBSCRIBE for full access to our weekly newspaper, online edition and Book of Lists. Check the STATUS of your Subscription Account.

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